The responsible denim fashion event​

The responsible denim fashion event​

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Smart Creation, the podcast. Episode 52

#52: Damien Pommeret, Regional Manager Western Europe at The Woolmark Company “Every 25 minutes, the produ...

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Smart Keys – Environmental management: catalyzi...

In recent years, leather-good consumers have become increasingly concerned about the sustainability and transparency...

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Today’s eco-question: What are the best options...

Whatever type or technology – vegetal, mineral, chrome-free, metal-free – tanning involves a significant...

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Smart Creation, the podcast. Episode 51

“Leather experience, next level”. Founded in 1958, the family business Gruppo Mastrotto, specializing in...

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Denim World Tour Episode #3: American denim

Blue jeans are a symbol deeply rooted in the history of the United States: the iconic garment expresses cultural ide...

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Today’s eco question – Microfibers: how to figh...

This January 2023, the Agec law will for the first time require France’s largest market players to indicate th...

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Today’s eco-question: Can natural dyes solve th...

Traditional dyeing methods are as old as the hills, but with time and the advance of new technologies, petrochemical...

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SS 24 denim decoding: a touch of nostalgia runs...

A touch of nostalgia runs through the SS24 denim collections.

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Visit the denim fashion forums in 3D !

For this new Milanese edition of the Denim Première Vision show, enjoy exclusive virtual visits of the 2 denim fashi...

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Today’s eco-question: Will linen replace cotton?

One can’t help but notice that, from emerging designers to established brands, linen has made a real comeback,...

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ISKO’s Ctrl+Z: from recycled to recyclable, dur...

(Sponsored content) Introducing a new approach in materials science: ISKO’s Ctrl+Z fabrics made entirely from recycle...

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SS 24 denim decoding: spotlight on sustainability

The Denim Première Vision show opens its doors this November 23 and 24 in Milan. Discover our decodings of the denim...

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SS 24 denim decoding: a heightened opulence

The Denim Première Vision show opens its doors this November 23 and 24 in Milan. Discover our decodings of the denim...

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Integrated XR for disruptive digitalization pro...

(Sponsored content) A new partnership between MYR and Vection Technologies for 3D customization.

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OUTSIDE DENIM LAB… Italian denim that becomes s...

(Sponsored content) We are a Tuscan company with over 45 years of experience and specialized in jacquard fabrics....

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